{"id":2402,"date":"2026-04-04T07:01:00","date_gmt":"2026-04-04T07:01:00","guid":{"rendered":"https:\/\/86i87.com\/?p=2402"},"modified":"2026-04-04T07:01:02","modified_gmt":"2026-04-04T07:01:02","slug":"%e9%9d%a2%e5%90%91%e7%94%9f%e6%88%90%e5%bc%8f%e6%90%9c%e7%b4%a2%e7%9a%84%e6%8a%80%e6%9c%af%e6%80%a7seo%ef%bc%9a%e4%b8%baai%e4%bb%a3%e7%90%86%e8%bf%9b%e8%a1%8c%e4%bc%98%e5%8c%96","status":"publish","type":"post","link":"https:\/\/86i87.com\/?p=2402","title":{"rendered":"\u9762\u5411\u751f\u6210\u5f0f\u641c\u7d22\u7684\u6280\u672f\u6027SEO\uff1a\u4e3aAI\u4ee3\u7406\u8fdb\u884c\u4f18\u5316"},"content":{"rendered":"\n<p>via <a href=\"https:\/\/searchengineland.com\/technical-seo-generative-search-optimizing-ai-agents-473039\">https:\/\/searchengineland.com\/technical-seo-generative-search-optimizing-ai-agents-473039<\/a><\/p>\n\n\n\n<p>\u63a7\u5236 AI \u673a\u5668\u4eba\u5982\u4f55\u8bbf\u95ee\u4f60\u7684\u7f51\u7ad9\uff0c\u4e3a\u5185\u5bb9\u63d0\u53d6\u6784\u5efa\u7ed3\u6784\u5316\u4fe1\u606f\uff0c\u5e76\u63d0\u9ad8\u4f60\u5728 AI \u751f\u6210\u7b54\u6848\u4e2d\u88ab\u5f15\u7528\u7684\u673a\u4f1a\u3002<\/p>\n\n\n\n<p>\u6280\u672f\u6027 SEO \u7684\u8303\u7574\u5df2\u8d85\u8d8a\u7d22\u5f15\uff0c\u6269\u5c55\u5230\u5185\u5bb9\u5982\u4f55\u88ab\u53d1\u73b0\u548c\u4f7f\u7528\u2014\u2014\u5c24\u5176\u662f\u5728 AI \u7cfb\u7edf\u751f\u6210\u7b54\u6848\u800c\u975e\u5217\u51fa\u9875\u9762\u7684\u5f53\u4e0b\u3002<\/p>\n\n\n\n<p>\u5bf9\u4e8e\u751f\u6210\u5f0f\u5f15\u64ce\u4f18\u5316\uff08GEO\uff09\u800c\u8a00\uff0c\u5e95\u5c42\u7684\u5de5\u5177\u548c\u6846\u67b6\u5927\u4f53\u4fdd\u6301\u4e0d\u53d8\uff0c\u4f46\u4f60\u7684\u5b9e\u65bd\u65b9\u5f0f\u51b3\u5b9a\u4e86\u4f60\u7684\u5185\u5bb9\u662f\u88ab\u5448\u73b0\u51fa\u6765\uff0c\u8fd8\u662f\u88ab\u5ffd\u89c6\u3002<\/p>\n\n\n\n<p>\u8fd9\u610f\u5473\u7740\u8981\u5173\u6ce8 AI \u4ee3\u7406\u5982\u4f55\u8bbf\u95ee\u4f60\u7684\u7f51\u7ad9\u3001\u5185\u5bb9\u5982\u4f55\u4e3a\u63d0\u53d6\u800c\u6784\u5efa\uff0c\u4ee5\u53ca\u5b83\u5728\u751f\u6210\u7684\u56de\u7b54\u4e2d\u80fd\u88ab\u591a\u53ef\u9760\u5730\u89e3\u91ca\u548c\u91cd\u7528\u3002<\/p>\n\n\n\n<p><strong>\u4ee3\u7406\u8bbf\u95ee\u63a7\u5236\uff1a\u7ba1\u7406\u673a\u5668\u4eba\u7684\u8fb9\u754c<\/strong><\/p>\n\n\n\n<p>\u4ece\u6280\u672f\u89d2\u5ea6\u6765\u770b\uff0crobots.txt \u662f\u4f60 SEO \u5de5\u5177\u5e93\u4e2d\u5df2\u7ecf\u4f7f\u7528\u7684\u5de5\u5177\u3002\u4f60\u9700\u8981\u5728\u6587\u4ef6\u4e2d\u6dfb\u52a0\u6b63\u786e\u7684\u722c\u866b\u89c4\u5219\uff0c\u4e3a\u7279\u5b9a\u7684\u673a\u5668\u4eba\u6388\u4e88\u76f8\u5e94\u7684\u6743\u9650\u3002<\/p>\n\n\n\n<p>\u4f8b\u5982\uff0c\u4f60\u53ef\u80fd\u5e0c\u671b\u50cf GPTBot \u8fd9\u6837\u7684\u8bad\u7ec3\u6a21\u578b\u80fd\u591f\u8bbf\u95ee\u4f60\u7684 \/public\/ \u6587\u4ef6\u5939\uff0c\u4f46\u4e0d\u80fd\u8bbf\u95ee \/private\/ \u6587\u4ef6\u5939\uff0c\u90a3\u4e48\u4f60\u9700\u8981\u505a\u7c7b\u4f3c\u8fd9\u6837\u7684\u8bbe\u7f6e\uff1a<\/p>\n\n\n\n<p>text<\/p>\n\n\n\n<pre class=\"wp-block-preformatted\">User-agent: GPTBot\nAllow: \/public\/\nDisallow: \/private\/<\/pre>\n\n\n\n<p>\u4f60\u8fd8\u9700\u8981\u5728\u6a21\u578b\u8bad\u7ec3\u4e0e\u5b9e\u65f6\u641c\u7d22\u53ca\u5f15\u7528\u4e4b\u95f4\u505a\u51fa\u51b3\u5b9a\u3002\u4f60\u53ef\u4ee5\u8003\u8651\u7981\u6b62 GPTBot \u800c\u5141\u8bb8 OAI-SearchBot\u3002<\/p>\n\n\n\n<p>\u5728\u4f60\u7684 robots.txt \u4e2d\uff0c\u8fd8\u9700\u8981\u8003\u8651 Perplexity \u548c Claude \u7684\u76f8\u5173\u6807\u51c6\uff0c\u5b83\u4eec\u4e0e\u4ee5\u4e0b\u673a\u5668\u4eba\u7ed1\u5b9a\uff1a<\/p>\n\n\n\n<p><strong>Claude<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>ClaudeBot\uff08\u8bad\u7ec3\uff09<\/li>\n\n\n\n<li>Claude-User\uff08\u68c0\u7d22\/\u641c\u7d22\uff09<\/li>\n\n\n\n<li>Claude-SearchBot<\/li>\n<\/ul>\n\n\n\n<p><strong>Perplexity<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>PerplexityBot\uff08\u722c\u866b\uff09<\/li>\n\n\n\n<li>Perplexity-User\uff08\u641c\u7d22\u8005\uff09<\/li>\n<\/ul>\n\n\n\n<p>\u9664\u4e86\u4ee3\u7406\u8bbf\u95ee\u63a7\u5236\uff0c\u8fd8\u6709\u4e00\u4e2a\u65b0\u7684\u534f\u8bae \u2014\u2014&nbsp;<strong>llms.txt<\/strong>\uff0c\u8fd9\u662f\u4e00\u4e2a\u57fa\u4e8e Markdown \u7684\u6807\u51c6\uff0c\u4e3a AI \u4ee3\u7406\u63d0\u4f9b\u4e86\u4e00\u79cd\u7ed3\u6784\u5316\u7684\u65b9\u5f0f\u6765\u8bbf\u95ee\u548c\u7406\u89e3\u4f60\u7684\u5185\u5bb9\u3002<\/p>\n\n\n\n<p>\u867d\u7136\u5b83\u5c1a\u672a\u96c6\u6210\u5230\u6bcf\u4e2a\u4ee3\u7406\u7684\u7b97\u6cd5\u6216\u8bbe\u8ba1\u4e2d\uff0c\u4f46\u8fd9\u662f\u4e00\u4e2a\u503c\u5f97\u5173\u6ce8\u7684\u534f\u8bae\u3002\u4f8b\u5982\uff0cPerplexity \u63d0\u4f9b\u4e86 llms.txt\uff0c\u4f60\u53ef\u4ee5\u5728\u8fd9\u91cc\u67e5\u770b\u3002\u4f60\u4f1a\u9047\u5230\u4e24\u79cd\u5f62\u5f0f\u7684 llms.txt\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>llms.txt<\/strong>\uff1a\u4e00\u4e2a\u7b80\u6d01\u7684\u94fe\u63a5\u5730\u56fe\u3002<\/li>\n\n\n\n<li><strong>llms-full.txt<\/strong>\uff1a\u6587\u672c\u5185\u5bb9\u7684\u805a\u5408\u6587\u4ef6\uff0c\u4f7f\u5f97\u4ee3\u7406\u65e0\u9700\u6293\u53d6\u4f60\u7684\u6574\u4e2a\u7f51\u7ad9\u3002<\/li>\n<\/ul>\n\n\n\n<p>\u5373\u4f7f\u8c37\u6b4c\u548c\u5176\u4ed6 AI \u5de5\u5177\u76ee\u524d\u6ca1\u6709\u8bfb\u53d6 llms.txt\uff0c\u4e5f\u503c\u5f97\u4e3a\u5c06\u6765\u7684\u4f7f\u7528\u800c\u9002\u914d\u3002\u4f60\u53ef\u4ee5\u5728\u4e0b\u9762\u770b\u5230 John Mueller \u5bf9\u6b64\u7684\u56de\u590d\uff1a<\/p>\n\n\n\n<p>\uff08John Mueller \u5173\u4e8e llms.txt \u7684\u56de\u590d\u622a\u56fe\uff09<\/p>\n\n\n\n<p><strong>\u53ef\u63d0\u53d6\u6027\uff1a\u8ba9\u5185\u5bb9\u6210\u4e3a\u201c\u7247\u6bb5\u5c31\u7eea\u201d<\/strong><\/p>\n\n\n\n<p>GEO \u66f4\u4fa7\u91cd\u4e8e\u4fe1\u606f\u5757\uff08\u6216\u79f0\u201c\u7247\u6bb5\u201d\uff09\uff0c\u4ee5\u63d0\u4f9b\u7cbe\u786e\u7684\u7b54\u6848\u3002\u5185\u5bb9\u81c3\u80bf\u662f\u53ef\u63d0\u53d6\u6027\u9762\u4e34\u7684\u4e00\u4e2a\u95ee\u9898\uff0c\u8fd9\u610f\u5473\u7740 AI \u68c0\u7d22\u5728\u4ee5\u4e0b\u65b9\u9762\u4f1a\u9047\u5230\u56f0\u96be\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>JavaScript \u6267\u884c<\/li>\n\n\n\n<li>\u9762\u5411\u5173\u952e\u8bcd\u4f18\u5316\u7684\u5185\u5bb9\uff08\u800c\u975e\u9762\u5411\u5b9e\u4f53\u4f18\u5316\u7684\u5185\u5bb9\uff09<\/li>\n\n\n\n<li>\u8584\u5f31\u7684\u5185\u5bb9\u7ed3\u6784\uff0c\u65e0\u6cd5\u63d0\u4f9b\u6e05\u6670\u3001\u7b80\u6d01\u7684\u7b54\u6848<\/li>\n<\/ul>\n\n\n\n<p>\u4f60\u9700\u8981\u8ba9\u6838\u5fc3\u5185\u5bb9\u5bf9\u7528\u6237\u3001\u673a\u5668\u4eba\u548c\u4ee3\u7406\u90fd\u53ef\u89c1\u3002\u4f7f\u7528\u8bed\u4e49 HTML \u53ef\u4ee5\u66f4\u8f7b\u677e\u5730\u5b9e\u73b0\u8fd9\u4e00\u76ee\u6807\uff0c\u4f8b\u5982\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><code>&lt;article><\/code><\/li>\n\n\n\n<li><code>&lt;section><\/code><\/li>\n\n\n\n<li><code>&lt;aside><\/code><\/li>\n<\/ul>\n\n\n\n<p>\u76ee\u6807\u662f\u4ec0\u4e48\uff1f\u5c06\u6838\u5fc3\u4e8b\u5b9e\u4e0e\u6a21\u677f\u5316\u5185\u5bb9\u533a\u5206\u5f00\uff0c\u8fd9\u6837\u4f60\u7684\u7f51\u7ad9\u5c31\u80fd\u51fa\u73b0\u5728\u7b54\u6848\u5757\u4e2d\u3002\u4fdd\u6301\u4e0a\u4e0b\u6587\u7a97\u53e3\u7cbe\u7b80\uff0c\u4f7f AI \u4ee3\u7406\u65e0\u9700\u622a\u65ad\u5373\u53ef\u9605\u8bfb\u4f60\u7684\u9875\u9762\u3002\u521b\u5efa\u5185\u5bb9\u7247\u6bb5\u5c06\u540c\u65f6\u4e3a\u641c\u7d22\u5f15\u64ce\u548c\u4ee3\u7406\u673a\u5668\u4eba\u63d0\u4f9b\u517b\u5206\u3002<\/p>\n\n\n\n<p><strong>\u7ed3\u6784\u5316\u6570\u636e\uff1a\u77e5\u8bc6\u56fe\u8c31\u7684\u8fde\u63a5\u7ec4\u7ec7<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/schema.org\/\" target=\"_blank\" rel=\"noreferrer noopener\">Schema.org<\/a>&nbsp;\u957f\u671f\u4ee5\u6765\u4e00\u76f4\u662f\u83b7\u53d6\u5bcc\u6458\u8981\u7684\u9996\u9009\u5de5\u5177\uff0c\u4f46\u5b83\u4e5f\u6b63\u5728\u6f14\u53d8\u4e3a\u4e00\u79cd\u5728\u7ebf\u8fde\u63a5\u4f60\u5b9e\u4f53\u7684\u65b9\u5f0f\u3002\u6211\u8fd9\u4e48\u8bf4\u662f\u4ec0\u4e48\u610f\u601d\u5462\uff1f\u5728 2026 \u5e74\uff0c\u4f60\u53ef\u4ee5\uff08\u800c\u4e14\u5e94\u8be5\uff09\u4f18\u5148\u8003\u8651\u4f7f\u7528\u4ee5\u4e0b\u8fd9\u4e9b schema\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Organization \u548c sameAs<\/strong>\uff1a\u4e00\u79cd\u5c06\u4f60\u7684\u7f51\u7ad9\u4e0e\u5173\u4e8e\u4f60\u7684\u5df2\u9a8c\u8bc1\u5b9e\u4f53\uff08\u5982 Wikipedia\u3001LinkedIn \u6216 Crunchbase\uff09\u8054\u7cfb\u8d77\u6765\u7684\u65b9\u5f0f\u3002<\/li>\n\n\n\n<li><strong>FAQPage \u548c HowTo<\/strong>\uff1a\u4f60\u5185\u5bb9\u4e2d\u5bb9\u6613\u5b9e\u73b0\u7684\u90e8\u5206\uff0c\u4f8b\u5982\u5e38\u89c1\u95ee\u9898\u6216\u64cd\u4f5c\u6307\u5357\u5185\u5bb9\u3002<\/li>\n\n\n\n<li><strong>SignificantLink<\/strong>\uff1a\u4e00\u79cd\u5411\u4ee3\u7406\u6307\u660e\u201c\u563f\uff0c\u8fd9\u662f\u4e00\u4e2a\u6743\u5a01\u7684\u4fe1\u606f\u652f\u67f1\u201d\u7684\u6307\u4ee4\u3002<\/li>\n<\/ul>\n\n\n\n<p>\u4e3a\u4ee3\u7406\u8fde\u63a5\u4fe1\u606f\u548c\u6570\u636e\uff0c\u80fd\u8ba9\u4f60\u7684\u7f51\u7ad9\u6216\u4e1a\u52a1\u66f4\u5bb9\u6613\u5728\u8fd9\u4e9b\u5e73\u53f0\u4e0a\u88ab\u5448\u73b0\u3002\u4e00\u65e6\u638c\u63e1\u4e86\u57fa\u7840\uff0c\u4f60\u5c31\u53ef\u4ee5\u4e13\u6ce8\u4e8e\u6027\u80fd\u548c\u65b0\u9c9c\u5ea6\u4e86\u3002<\/p>\n\n\n\n<hr class=\"wp-block-separator 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